Meet the Team

The family-owned team behind the world's largest private seed archive, trusted by seed retailers supporting small growers worldwide.

Meet the leaders

Leadership Team

Fleurissance is a family-owned business that combines entrepreneurial leadership with decades of botanical expertise to preserve the world's rarest plant varieties.

Andreas Dueren, CEO

Andreas Dueren

CEO - Co-founded Fleuraissance bringing stability and structure to operations while scaling the botanical mission globally.

  • Expertise in multimedia, entrepreneurship, and activism.
  • Leads strategic direction and sustainable growth initiatives.
Joseph Simcox, Founder

Joseph Simcox

Founder & Botanical Explorer - The visionary behind our seed archive, with over 30 years exploring remote corners of the world.

  • Global expertise in plant diversity and food security.
  • Foundation architect of our extraordinary seed collection.
Alicia Dueren, Sales & Marketing Manager

Alicia Dueren

Sales & Marketing Manager - Key bridge between exploration efforts and customers, managing seed collection and agricultural activities.

  • Joseph's daughter with deep botanical heritage.
  • Connects rare varieties with passionate growers worldwide.
Irish Vasquez Silva, Head of Product Innovation

Irish Vasquez Silva

Head of Product Innovation - Expert in traditional farming techniques leading our product innovation initiatives.

  • Specialist in sustainable agriculture practices.
  • Ensures ancient varieties meet modern growing needs.

Our foundation

Our Collaborative Approach

Built on three decades of exploration and partnerships with traditional communities worldwide.

Expedition discoveries across continents

30 Years of Exploration

Discoveries spanning six continents, from Guatemala's mountain villages with zebra-striped tomatoes to Tibet's monastery gardens hiding forgotten grains.

  • Expeditions across remote regions in over 20 countries.
  • Direct partnerships with traditional farming communities.
Seed archive and storage facilities

Tens of Thousands of Rare Varieties

The world's largest private seed archive, with documented stories and growing techniques passed down through generations.

  • Climate-controlled storage with professional protocols.
  • Complete documentation of origin stories and growing methods.
Working with traditional farming communities

Global Relationships

Partnerships with indigenous farmers, research institutions, and traditional communities who trust us with their ancestral varieties.

  • Ethical sourcing with fair compensation to communities.
  • Academic collaborations for genetic preservation research.

Behind the scenes

Our Support Team

The dedicated specialists who ensure quality and expertise in every seed variety we provide.

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Seed Quality Specialists

Laboratory & Testing Team - Our team ensures every seed meets the highest standards for viability and genetic integrity.

  • Rigorous testing protocols for germination rates.
  • Genetic purity verification through grow-outs.
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Growing Consultants

Agricultural Experts - Expert advisors help customers successfully cultivate unusual varieties in their specific conditions.

  • Climate-specific growing guidance for rare varieties.
  • Troubleshooting support for challenging crops.
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Cultural Liaisons

Community Relations - Team members who maintain relationships with indigenous communities and traditional farmers worldwide.

  • Ethical sourcing partnerships with communities.
  • Cultural preservation of traditional growing methods.
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Research Partners

Academic Collaborators - Collaborations with universities and botanical institutions to study and preserve rare genetic resources.

  • Genetic diversity research and documentation.
  • Academic papers on rare variety preservation.

Join Us in the Adventure of Preserving the Impossible

We're not just a seed company—we're guardians of agricultural diversity.

Start Your Partnership